Johannesburg • Chic & Eco-Friendly
Our Story
Luxury preloved treasures curated for the conscious fashion connoisseur
SECOND STYLE TO RELOVED - PRELOVED & NEW was founded on the belief that high-end style and ecological integrity should bloom together. We offer a sophisticated perspective on sustainable luxury by hand-picking exceptional pre-owned and new garments that capture a timeless, nature-inspired grace. Our online shop honors the legacy of fine craftsmanship while protecting our planet.
Step into a world where circular fashion meets upscale elegance. Every piece in our collection is carefully selected to ensure your wardrobe is as unique as it is ethical. By choosing reloved luxury, you are giving beautiful garments a new season of life and supporting a greener future right here in Johannesburg with every stylish choice.
Visit us by appointment at 26 Fouche Avenue, Pomona, Kempton Park 1619 • Proudly serving shoppers in Johannesburg Chat with us on WhatsApp: +27 62 854 9932 Main contact – Edleen Smith: 073 331 5611 Team contact – Vicky Maddox: 082 968 9609
SECOND STYLE TO RELOVED - PRELOVED & NEW
Elegance in Full Bloom
Discover curated preloved & new fashion that honors fine craftsmanship and the beauty of nature.
Step into your style.
Shop by Category
lOKA
Summer & winter dresses
jazche
Fashion that reflects you
From casual days to special events
Romantic, nature-inspired prints
Summer & WINTER PANTS
Outfit Your Mood
DECOR
KNITWEAR
ALL SORTS
Knitting treasures that last a lifetime
lINEN & KITCHEN
hair accessories
SCARFS & BEANIES
Fashion jackets
ponchos
Summer & winter tops
Style
Beyond
Seasons
Every Jacket. Every Season. Every
Style.
Ponchos for Every Season, Every Reason
SHOES
Style your space, your way
Soft touches for the heart of the home
Snuggle up to style
When in doubt put a bow on it
Fresh drops in fashion & Decor etc. luxury
Explore this season’s most-wanted dresses, separates and accessories — curated for chic, eco-conscious wardrobes and more.
Payment Options
Secure and flexible payment methods tailored for your luxury shopping experience.
- EFT Payments as per Invoice.
- Month-end payment arrangements available on request via WhatsApp "Build a Box"
Elite Renewed Style
Our vision is an enduring future for fashion through quality. We curate exclusive, ethical pieces that merge modern aesthetics with conscious living. We deliver high-end style that safeguards the earth while showcasing your unique flair.
Contact Us
We'd love to hear from you. Reach out to our team for any inquiries.
Visit Us
Visit us by appointment at 26 Fouche Avenue, Pomona, Kempton Park 1619
Main Contact
Edleen Smith: 073 331 5611
Chat with us: +27 62 854 9932
Team Inquiries
Vicky Maddox: 082 968 9609